Spreading DotNetNuke to 9 provinces in Indonesia
It's time to spread DotNetNuke to 9 provinces. Really ? Sure !
Why i'm doing this ?
Market in Indonesia is in unique position. Which means that when we think an open source product, so everybody can learn and use them (commercially or freely). Compete with another big company will make us lost. So, what i'm gonna doing is I should create market first, then doing business from that. DotNetNuke is easy to learn. Everybody with middle .NET skill can learn it. When the first time I positioning BataviaSoft only focus on DotNetNuke, I know that I will have a lot of challenge. Some of the challenges are like below :
-
Create brand image for DotNetNuke company
-
Getting exclusive contract for minimum 2 years so I can handle operational cost for 2 years for minimal
-
Spreading information about DotNetNuke offline or online
-
Generate market
-
Think to doing another business from that
For the first number, I have been doing that. Here, our company is recognized as DotNetNuke company. We are also listed in DotNetNuke international community as DotNetNuke Gold Benefactor. We also recognized in Indonesia as DotNetNuke company. A lot of people think that if a website created with DotNetNuke in Indonesia, then they think it should be our project (even it is not). This assumption is good for us. It shows that my way to make we are unique is succeed. :) We are also recognized by DotNetNuke Core Team as the most company which often promote DotNetNuke in Dutch market. I also have an honour to be call by phone by Shaun Walker, the founder of DotNetNuke.
Getting exclusive contract for minimum 2 years is already done. We are exclusive partner for EVERY DotNetNuke project from one of biggest Microsoft Gold Partner in Dutch. We also already extended for 1 year again. So, at least in 3 years we will not stop our business. We will grow up, and always grow.
When spreading information about DotNetNuke, here in Indonesia, I do it offline or online. Using mailing list, or using our staffs, or others. In every way, I have to spread information about DotNetNuke to people. This time I will travelling to 9 provinces in Indonesia to spread DotNetNuke. This is the city that I will be there for two days for each :
-
Bandung
-
Yogyakarta
-
Surabaya
-
Bali
-
Mataram
-
Banjarmasin
-
Padang
-
Medan
-
Makassar
So stay tune for another city !
The last thing, and the biggest challenge, is generating market. As you know, here in Indonesia, market for open source product based on Microsoft platform is hard enough to create. Yes, we know that some of the company has been doing that and getting success, but I try to use different approach. The most logical way is ... enter the government! Yes, theorically easy to do. But it's hard to implement. After reviewing some ways, and doing trial and errors, then I have a way to do that. As an open source solution, I can compete with other company that produce an open source solution too. Yes, the competition is interesting for me. The first time, I lost. But the next time, I win.
Ah, this is a little share from me. :)